Track WordPress FORMS with events
Send Lead or custom events to Meta, Google, Bing, Pinterest, or TikTok. Improve Meta CAPI events EMQ.
Send Lead or custom events to Meta, Google, Bing, Pinterest, or TikTok. Improve Meta CAPI events EMQ.
PixelYourSite automatically fires a custom event called “Form” anytime your users submit any form on your website.
The event has a number of parameters that allow you to identify which form triggered the event.
Using the Form event and its parameters you can create audiences or conversions.
We send the event to almost all tags integrated with PixelYourSite: Meta, Google Analytics, Google Ads, Bing, and Pinterest. TikTok doesn’t support custom events, so it won’t get them.
The event is fired when a form is successfully submitted for the following plugins: Contact Form 7, Forminator, WP Forms, Formidable Pro, Ninja Forms, and Fluent Forms.
Forms created with other plugins will fire the event when the submit button gets clicked.
This is a feature that both our free and paid users get. Learn more from this video:
Event Match Quality (EMQ) tells you how well Meta manages to match a Conversion API event to a user.
The score can be improved if you’re able to send data keys like email, first name, last name, or phone.
When a form that contains such data is submitted, PixelYourSite Professional can detect and use it for all subsequent CAPI events.
Watch this video to learn how to configure the plugin in order to improve your EMQ score:
Firing an event when one of your forms is submitted will help you:
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