target_URL: the destination URL of a link.
form_class: tracks the CSS class of a form.
form_id: tracks the CSS ID of a form.
download_type: tracks the file type, like PDF, doc, zip, etc.
download_name: tracks the name of the downloaded file.
download_URL: tracks the URL of a download.
There is a set of “common parameters” that we add to ALL the events fire by the plugin:
page_title: tracks the title of the page where the event fires.
post_type: tracks the post type where the event fires.
post_id event_URL: tracks the URL where the event fires.
user_role: tracks the user role of the visitor that fires the event.
plugin: PixelYourSite
event_time (pro): tracks the user’s hour.
event_day (pro): tracks the user’s day.
event_month (pro): tracks the user’s month.
traffic_source (pro): tracks the traffic source.
UTMs (pro): tracks URL tags.