Track Clicks
The ClickEvent
This event will be fired everytime a click is performed on your website
The ClickEvent will have the following parameters on Facebook and Pinterest:
- tag_text: the link’s text
- tag_type: a (for HTML links) or button
- content_name
- content_category
- tag
- post_type
- post_id
- domain
- traffic_source
- UTMs
- Visitor’s browser’s time (hour, day, month)
- user’s role
- domain name
- plugin’s name
Use it to create specific Custom Audiences or Custom Conversions
On Google Analytics the event will have the following structure:
- Event Category: ClickEvent
- Event Action: the URL link
- Event Label: the link or button text
You can find more about this event in this dedicated article