PixelYourSite · OpenAI
OpenAI Pixel for WordPress.
ChatGPT now runs ads. Add your OpenAI Pixel and track WordPress actions and WooCommerce or Easy Digital Downloads sales automatically: browser pixel and Conversions API, no coding.
OpenAI Pixel · video
pixel ID, Conversions API, events
Pixel + Conversions API
browser and server, one event ID
WooCommerce & EDD
views, add to cart, checkout, purchase, subscriptions
Advanced Matching
hashed email and customer ID, country, city, zip
Your own events
any action: Event Setup Tool or MCP
MCP server
check setup, configure events with LLMs
Add your Pixel ID.
PixelYourSite fires the OpenAI Pixel on every page, no code needed.
Enable the Conversions API.
The same events, sent from your server too, deduplicated automatically against the browser pixel so nothing double-counts.
Your store is tracked out of the box.
WooCommerce: product views, add to cart, checkout, purchases and subscription renewals (via WooCommerce Subscriptions). Easy Digital Downloads: the same coverage for digital products, including EDD Recurring Payments.
Fire your own events.
Any action on your site can become an OpenAI event, manual setup, with the Event Setup Tool, or by describing it to your AI assistant through MCP.
WooCommerce & EDD. What’s tracked.
E-commerce events for WooCommerce and Easy Digital Downloads.
Every store action is sent as the OpenAI event it maps to, with the order’s value and currency where they apply:
Store action
Fires on
Sent to OpenAI as
Page view
Every page
page_viewed
Viewing a product
Single product or download pages
contents_viewed
Add to cart
Add-to-cart clicks
items_added
Checkout started
The checkout page
checkout_started
Purchase
The “Thank You” page
order_created
Subscription started
WooCommerce Subscriptions, EDD Recurring
subscription_created
Free trial started
WooCommerce Subscriptions, EDD Recurring
trial_started
Fire your own OpenAI events.
Track any WordPress action with your own events.
Configure your own OpenAI events with every PixelYourSite trigger, sixteen of them, from a page visit to a WooCommerce purchase, plus a trigger for every form plugin. Limit any trigger with seven conditions (URL, URL parameters, landing page, traffic source, device, user role, products in the order, combined with AND / OR) and send the same event to OpenAI and to your other platforms at once.
Manual setup, in PixelYourSite → Events.
Add an event, pick the triggers and conditions, choose the OpenAI event type and its parameters, save.
With the Event Setup Tool.
Open a page of your site, click the button, link, image or menu item you want to track, and the tool writes the trigger for you. Dynamic parameters supported, just pick values from the page using your mouse.
With MCP server: Claude, or other LLMs
Describe the event in plain language: “fire an OpenAI event when the demo form on /pricing is submitted.” The assistant reads your setup, shows a preview, and saves it only after you confirm.
Triggers
16
what fires the event
Page visit
A URL that contains or matches what you set.
Home page
A visit to the home page.
Post type
Any post of a WordPress post type: page, product, download, your own.
Page scroll
The page scrolled to a percentage you choose.
Number of page visits
The visitor’s Nth page view on your site.
Click on a link
A click on a link whose URL contains or matches what you set.
Click on any element
A click on a button, image, menu item or anything else, by CSS selector.
Mouse over an element
The pointer moving over an element, by CSS selector.
Embedded video view
A YouTube or Vimeo embed played.
Embedded video speed
The playback speed of an embedded video increased or decreased.
Click on an email link
A click on a mailto: link.
Filling out a form field
A visitor filling in a field of any form.
Text copied
Text copied from the page.
WooCommerce add to cart
A product added to the cart, with value and currency.
WooCommerce purchase
An order completed, with value, currency and transaction ID.
Google Ads phone conversion
Phone calls counted as Google Ads conversions, on the pages you choose.
Conditions
7
combined with AND or OR, so the event fires only for the visitors you choose
URL
The page URL contains or matches a value.
URL parameters
A URL parameter contains or matches a value.
Landing page
The first page of the visit, its URL or its URL parameters.
Traffic source
Where the visitor came from.
Device
Desktop or mobile.
User role
Guests, customers, editors, any role.
Products in the order
With the WooCommerce purchase trigger: pick products by name, SKU or ID and fire when the order includes them, or only them.
Form plugins
9
one more trigger for each one you run, so a specific form fires its own event
Contact Form 7
Elementor Form
Fluent Forms
Formidable
Forminator
Gravity Forms
Ninja Forms
WPForms
WS Form
Built to be reliable.
Counted once. Works when the browser doesn’t.
Nothing counted twice.
The browser pixel and the Conversions API share one event ID. Deduplication works.
Works without JavaScript.
A fallback image still reports the page view.
Advanced Matching.
Hashed email, hashed customer ID, country, city and zip close the gap between an ad click and an order.
Advanced Purchase Tracking.
Catches the Purchase event server-side for WooCommerce and Easy Digital Downloads orders when the browser purchase never fires.
CSP-friendly.
Works cleanly behind a strict Content-Security-Policy.
Extra OpenAI Pixel IDs.
Running multiple ad accounts or a multilingual catalog? Super Pack adds extra OpenAI Pixel IDs, each with its own WooCommerce and Easy Digital Downloads product filters and targeting.
ConsentMagic.
Manage consent and follow GDPR with our in-house consent plugin: the pixel does not load and no API call is made until the visitor agrees.
A dedicated consent filter.
For developers of third-party consent solutions.
The OpenAI Pixel and Conversions API aren’t a separate add-on. They come built into PixelYourSite, in both the free plugin and PixelYourSite Pro. Pro adds the Advanced Purchase Tracking, the Super Pack and every other platform on the same events.
Ask your AI assistant to check it.
Audit and configure the OpenAI Pixel in plain language.
Fix a gap.
“My OpenAI pixel isn’t tracking purchases.” The assistant checks your OpenAI credentials and your WooCommerce (or EDD) event configuration, finds the gap (a missing Conversions API token, an event that’s not sending) and explains the fix.
Change with a preview.
The assistant reads your configuration first, explains a change in plain language and saves only after you confirm. Credentials are never shown in chat.
Reviews
What PixelYourSite users say.
-
★★★★★
This is great!
“I just love this great plugin – decided to use the Pro version. Saves so much time and works like charm. Want to mention superior support, immediate response! Keep up the sensational work!!!”
oichtental
WordPress.org · Nov 2016
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★★★★★
Amazing Support!
“Absolutely the best web support I’ve ever had — immediate response, and the plug-in does exactly what it says it will do. Highly recommend! Will save you tons of time, and time is money!”
denisestorck
WordPress.org · Aug 2016
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★★★★★
Very useful plugin
“I’ve been using this plugin for years on many of my websites, and it’s incredibly convenient and intuitive.”
grzegorzjedrek
WordPress.org · Jun 2025
OpenAI is one of the platforms in PixelYourSite Pro.
Meta, Google Analytics, Google Ads, TikTok and the others use the same events, the same matching data and the same consent rules.
Strategies
Set it up like a pro.
Step-by-step guides for the OpenAI Pixel, written by the team that builds the plugin.
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EDD Tracking Audit with Claude, ChatGPT via PixelYourSite MCP
Before launching a campaign for your EDD store, one conversation with Claude, ChatGPT, or Gemini is enough to verify your tracking is solid. Pixel…
Written guide
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WooCommerce Tracking Audit with Claude, ChatGPT via PixelYourSite MCP
Before launching a campaign, one conversation with Claude, ChatGPT, Gemini, or any MCP-compatible AI assistant is enough to verify your WooCommerce tracking is solid.…
Video guide
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Track What Matters: Custom Pixel Events with PixelYourSite MCP
PixelYourSite lets you track any visitor action and send it to every ad platform at once. With an AI assistant connected via MCP, you…
Written guide