Track Users’ Sign-ups

The CompleteRegistration and sign_up events

This event will be fired after a new user account is created on your website.

On Facebook and Pinterest this event is called CompleteRegistration. On Google Analytics is called sign_up.

On Facebook and Pinterest the event will have the following parameters:

  • traffic_source
  • UTMs
  • Visitor’s browser’s time (hour, day, month)
  • user’s role
  • domain name
  • plugin’s name

On Google Analytics it will have this structure:

  • Event Category: engagement
  • Event Action: sign_up
  • Event Label: user’s role